When change is afoot, it’s vital to keep staff informed
Too often, even businesses that do a great job of getting their message out to reporters, shareholders and customers forget communicating with their first audience: Their employees.
Especially when change is afoot, it’s vital to keep staff informed to prevent damaging rumors from spreading that seldom have anything to do with what’s actually happening. In the absence of real communication from company executives, rumours fill the void.
At First Principles, we work with companies undergoing change of all types:
- Current management wants to alter the culture of the organization.
- New senior management is arriving – especially a CEO or president.
- A merger, acquisition, spin-off or downsizing will alter the face of the business.
With the speed of social media, it is critical that management stays ahead of the rumour curve by quickly stating the facts so wrong information doesn’t get a foothold.
We’ve helped organizations of all sizes – from some of the largest corporations in Canada to family-owned enterprises – create and implement effective employee communications programs.