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"We are only as good as our clients allow us to be."

From First Principles' Maintaining Focus in Corporate Communications
here

 OUR TRIUMPHS

Much of what we do for our clients is confidential, in the background, and out of the spotlight. When our clients' reputations are maintained or enhanced, when their sales increase, when their best employees do not jump ship, when new stars choose to join them, when reporters learn to trust their executives ... we think of these as triumphs at First Principles Communication.

"... they are the triumphs of our clients, who have allowed us to offer good advice and implement good programs."

In casual conversation, we've been known to say, "it's all showbiz!" but we mean this in the most positive and complimentary senses. Good ideas, good scripts, good performers who learn their lines and live their parts, to critical acclaim.

We think of ourselves as producers and directors, usually offstage. And sometimes our work is confidential.

That said, and with thanks to our clients, here's some work of which we are particularly proud to have worked with good clients.

 

 		 
 

Winning Efforts

Encyclopedia Iranica Gala Dinner in Toronto: the most successful Encyclopedia Iranica gala ever held. www.iranica.com tells you about the encyclopedia.

Live @ Rotman: Dan Pink: our initial BizImpresario production. More here.

Communications Guide for Condo Board Members:  we helped on an excellent presentation by Ray Mikkola of Pallett Valo. If you are on a condo board, we'll send you a copy if you contact us.

And at the start of 2006, we're working out of the spotlight now on a CCAA restructuring, on the merger of two companies and their transition to a new corporate culture, on developing a marketing plan for a computer company, on a program to educate lawyers and senior business managers on the ins and outs of media relations, an advertising program for a mid-sized company that provides highly specialized services, and more.